Monday, June 25, 2012

LED: huge profits also has secret worry

In recent years, Weifang city each district outdoor LED large screen such as bamboo shoots after a spring rain as erected, Ambilight rolling advertisement, to brighten up the urban landscape.coriolus versicolor However, it has a lot of pedestrians complain: Road on both sides of the big screen light was dazzling, effect and driving safety at night. Recently, the reporter contacted Weifang several major LED several large outdoor screen investment institutions, for the Weifang LED large screen conducted a survey of the status quo.

LED become the advertising rookie ten screen through downtown

Located in the Weifang department store LED outdoor advertising screen, covering the West victory and peace road intersection. The LED screen business person in charge Mr. Zhang told reporters, outdoor LED large screen is profitable, mainly on the lot," if the lot is good, LED large screen is filled with, also does not earn much money."LED Lighting manufacturer dab4d55ck And store the12m*8m outdoor large screen, it is because of the geographical location, investment in advertising price than other lots to your.

LED large outdoor advertisement screen charges, usually by every seconds and rolling times to calculate, but LED's advertising also valuable. Mr Cheung told reporters, Weifang department store to the big screen in accordance with the rolling frequency charge, there are three cases. The first is to play 15seconds, every play 80 times a month, the advertising costs about 16800 yuan,201600 yuan a year. Second is a10 second advertisement, broadcast every day40 times, every months of advertisement cost about 6000 yuan,72000 yuan a year.

The last one is5 seconds of small advertisement, broadcast every day20 times, every months of advertisement cost about 1600 yuan,19200 yuan a year. Mr. Zhang said to give customers a certain concessions.

Wang Shuai is a Chinese advertising company's staff, he is also responsible for Taihua City Holiday Plaza and the center square of 2 blocks of LED outdoor large screen in the capital, he said, in 2011August, Teva mall and Chinese advertising company is collective and contributive, and spent nearly about 1800000with the two big screen.

The reporter consulted the city service staff,baby wholesale clothing in Weifang, LED large advertising screen mainly in High-tech Zone, Kuiwei district and Weicheng District, a total of more than 10large screen

Sunday, June 17, 2012

LED is a circling

Enterprises to be full of worries, the price of LED is a circling the hom. As to hinder LED promotion is the most important factor,LED Floodlight the high price such both energy-saving and environmentally friendly new lighting in the civilian market. According to insiders, LDE lamps with sapphire as a chip substrate, conductive and use gold, has the sufficient reason to become" aristocratic lamps".
In order to Philips product as an example, a reporter from the Amazon site to see, ordinary25W incandescent bulbs generally at2 yuan a, whereas the equivalent25W the brightness of incandescent lamp bulb3W highlight LED, price has reached 49 yuan, latter is former 24times.
" This price in China is difficult to be accepted. 6cents of electricity, spent big price to buy back the LED lamp, how long will it take to make this post province back?" FSL (000541, shares ) Lighting Association Secretary-General Zhang Hua told reporters," the LED civil lighting, do most still flashlight and desk lamp, the two prices are not more expensive than ordinary."
For LED lamps prices high status, on Shun lighting in this exhibition launched a special version of the 7W LED bulb lamp, three for only one hundred yuan. Lamps using innovative PowerXplore drive and system integration technology, power conversion efficiency up to 92%, can replace the traditional40W incandescent bulbs.
" This lamp can basically meet the needs of domestic function and quality,LED spot light dab4d53ck is the focus of the price is right. The reason why we have to balance the quality and price, the purpose is to promote the civil market energy-saving lighting. Do ordinary consumers can accept the price, and guarantee its quality, this is our R & D core." On Shun lighting CEO Sun Jianning said in an interview.
LED as a first-line brand, on Shun wish to record low price promotion7W bulb lamp, but thirty yuan, a price is still more than a few dollars a bulb of your many, ordinary consumers recognition have great differences. In the LED curtain wall industry Mr. Qin on LED lamps awareness is very clear," my family is directly from the transition to LED lamp incandescent lamp. The price is a bit expensive, but according to the service life of five or six years to calculate, or cost-effective. Long life, energy saving. Thirty yuan a word, is indeed cheap."
While living in Shanghai Baoshan District Shen told reporters, the brightness of 40W, thirty yuan a price is still a little difficult to accept, in the home used fluorescent tubes, a most also with respect to seven or eight yuan of money, suddenly changed into never heard of LED light bulbs, and cumbersome and expensive. She only used LED lamp, LED products can not be assured.
Zhang Hua thinks, in the use of batteries or rechargeable batteries in the flashlight, LED energy saving characteristics can be fully demonstrated. As for the LED lamp,LED Spotlight Lamp LED" eye" function of publicity is a good selling point. If you can fill the LED product publicity and public perception gap, perhaps civil promotion will be more smooth.

Sunday, June 10, 2012

LED industry is much more lively

LED industry is much more lively? This can be seen from the weekend Guangzhou Guangya Exhibition Frankfurt limited company to sponsor," the world's largest lighting exhibition " reputation of the Guangzhou International Lighting Exhibition official figures reflected: lighting exhibition brings together more than 2600 exhibitors,A19 LED Light Bulb covering the21 exhibition,dab4d52ck a total area of 220000square meters, more than100000 spectators approach.

However, the reporter in the lighting show interview process to understand, lively LED industry is brewing a new round of elimination of war, a large number of competitive, blind investment and small LED enterprise is faced with shuffle out of destiny.

Tsinghua Tongfang vice president Wang Lianghai at the Guangzhou international lighting exhibition booth accepted the interview, nearly10000LED enterprises, famous brands but dozens of," the brand enterprises occupy the commercial lighting for more than 90% market share", Wang Lianghai pointed out, some brands of LED company at Jerry to impact with low price the market, the industry had a negative impact," to the current cost, less than 30 yuan LED product basically".
In addition to domestic LED brand enterprises, in fact, more and more global illumination giants in the Chinese market to increase investment.
Shuffle the high voice

Philips Lighting to " the largest exhibitors participated in" this year Guangzhou Lighting Fair, Guangzhou Lighting Fair attached behind, Philips Lighting is on China's Asia lighting market confidence, Philips Lighting announced last week in China 300th fashion lighting shop in Guangzhou horse home furnishing.

Panasonic revealed, Panasonic plans will be lighting stand-up and lighting solutions business into China market. By 2015, Panasonic lighting store number will increase to5000, and actively promote the LED bulb is listed to promote the work of.

Huizhou Yuan Hui Au Optronics Co China area marketing manager Lv Weidong said, the first-line brand access to small business caused great impact, the second half of the year is expected to have about 20% of the LED enterprises are facing the test of life and death.

" International tycoon and are listed domestic LED enterprises will become the dominant shuffle," Guangzhou International Lighting Fair founder Dr. Pan Wenbo said, according to estimation, at present domestic LED business about 8000, in the " small and scattered" state. The industry to shuffle through rectifying the order of development of industry has been a very high voice. In fact, shuffling the undercurrent is also the industry emerges move, from last year,ipazzport bluetooth keyboard will continue to have LED business event at.

In fact, this year 2600exhibitors still the number is huge, but with a2900volume is reduced compared to12%, show the enterprise to enhance the degree of concentration, industry reshuffle is beginning.

Sunday, June 3, 2012

LED lighting is related to “low carbon”

Under the background of current global energy crisis rising again, LED lighting products applications are attracting people’s attention. In addition to solar energy and other renewable energy, LED lighting is probably the most quick and effective technology solution to reduce carbon dioxide emission.Ubabee baby wear According to the report of “New York Times”, if human beings use LED lighting technology to replace all traditional light bulbs, just from the savings in terms of power consumption, in a short span of 20 years, 50% of carbon dioxide emission in the world can be reduced. According to American and Israel Institute of Technology study, LED lighting is expected to save electricity bills of 1.8 trillion US dollars within the next ten years, and to make the thermal power plant reduce the burning of 1 billion barrels of crude oil, and thus to eliminate 10 billion tonnes of carbon dioxide emission volume.

Active policy to guide the sound development of LED industry

In view of this, the United States, Japan and European countries since the end of last century have taken a very active industrial policy to support domestic LED industry. LED industry in China started in the 20th century 70s. After 30 years’ development, China’s LED industry has preliminarily formed complete industrial chain, including production of LED epitaxial wafers, manufacture of LED chips, package of LED chips, application of LED products and so on.  Driven by the “National Semiconductor Lighting Project”, China has already formed 7 National Semiconductor Lighting Project Industrialization Base including Shanghai, Dalian, Nanchang, Xiamen, Shenzhen, Yangzhou and Shijiazhuang.

Nice view of China

Meanwhile, China is the largest application market of LED technology. Some famous international LED manufacturers such as Cree, Philips, Osram and others competed fiercely in Chinese market. The year of 2009 was called the first year for LED interior lighting. The mature related product technology has been accepted by enterprise users. According to statistics, compared with other types of buildings, the energy consumption of large commercial buildings ranked highest, currently the energy consumption of buildings in China accounted for about 23% of the total energy consumption. Among them, lighting electricity consumption accounted for 40% to 50%. large shopping malls became large lighting electricity consumers, and the consumption showed an increasing trend.

“LED lighting market demand is very strong, our sales increased by 10 times in the last one or two years,” said Chen Changde, General Manager Optiled Lighting International. Chen Changde revealed that Optiled has signed big orders with some banks and large chain supermarkets.LED PAR 38 The company will invest in the Northeast China to build their own large-scale production base to meet growing domestic and international market demands.